Adidas Originals x Sennheiser, and We x Adidas Originals!

Wednesday 26 May 2010

Forever my favourite sports/leisure brand (and OH's football apparel of choice), Adidas has always been a staple in music and the music industry. Their iconic shoes and clothing have been worn by so many amazing artists on stage, as well as being referenced in their songs - think Missy Elliot, Run DMC, our own NDubz and even KoRn, who released a song titled A.D.I.D.A.S. (if you're not a fan I'll leave you to Google the meaning!).

Now I just love to see that little 'x' strutting next to Adidas Originals when they release a new collab, just the sight of it makes me feel all funny, and this time it's Sennheiser that got lucky. Adidas have now collaborated with the one of the most innovative high end audio equipment producers of the last 60 years to create the Sennheiser HD 25-1-II by Originals, tagged as ‘The Original Combination of Sound & Style’, which certainly looks to be true, these things rawr.
An instrument of professional DJs, Adidas has given Sennheiser’s supreme headphones a cool 3 Stripes style makeover. But they're not just style over substance, these headphones will handle extreme sound pressure, with the crystal clear highs of a Gaga synth down through the rumbling lows of a Moby bassline, and with the lightweight and comfortable design, they ensure an original sound experience.So, at £200, what do we get in the box? Well obviously your sweet headphones (with a rotatable ear cup by the way) and their nifty storage bag, but you also get a 1.5m cable to give you plenty of reach, an extra pair of super soft ear pads to make sure your ears stay comfy for a long time after you buy, and an adapter to ¼ ″ (6.3 mm) stereo jack plug.

And for those of you who know what the following symbols mean, and don't just judge headphones and speakers by sticking on your favourite track and turning up the volume, here's the science bit! Impendence: 70 Ω, Max. sound pressure level: 120 (1kHz, 1 Vms), Frequency response: 16-22,000 Hz, Impendence: 70 Ω, Max. sound pressure level: 120 (1kHz, 1 Vms). PHEW!
I am by no means an audio-equipment-ista but I think I know what's cool and these headphones tick all my boxes. Oh, except the 'Leopard print' box, but between you and me, I think Adidas have put that exclusive sample on hold until I confirm to them that my superstar DJ career has finally took off.....

There's more to come from Adidas Originals x Sennheiser too, look out for the CX 300 (in ear version) and HD 218 (Over the ear, white and Adidas Originals blue version - sounds hawt!) coming in July this summer. I can see OH's online shopping trigger finger itching already! In the meantime, why not treat yourself to the featured Sennheiser HD 25-1-II by Originals here!

Adidas prove time after time that they easily connect with our modern culture, fashion and music unlike any other sports brand. Taking their inspiration from these lifestyles only helps to connect them further to the many fans who aren't gym bunnies, footballers or athletes of any kind. To me, Adidas is a brand that I get just as excited about seeing what's New In as say, L.A.M.B., Wildfox or Dollbaby. I rush to the sample rail in my local Adidas outlet because it's fashion baby, not because I need a new top to sweat in (god forbid)! Some of us just want to listen to music in Star Wars sneaks, dreaming of leopard print Firebird pants and 3 Stripe corset dresses, and it's all good because Adidas Originals works it, and we x them for it ;)

All images credited to Adidas.

JC - still burning over not scooping the leo tracks, it burns! Mwah x

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