1st October is Jeans For Genes Day! What will you wear?!

Monday 20 September 2010


Sooooo, I'm SUPER excited because for the first time ever, my workplace is participating in Jeans For Genes Day on 1st October! This means I get to lose the boring officewear and step into my fave denims for the day, and all for charidee!

Jeans For Genes are the UK children's charity that aims to change the world for children with genetic disorders. Individually, genetic disorders are rare but together they affect 1 in 25 children born in the UK - that's more than 30,000 babies each year. Their associated health problems mean that genetic disorders are the biggest killer of children aged 14 years and under.
Jeans for Genes provides funding for the care and support of children with genetic disorders. They also help to fund research into genetics and the development of effective treatments and cures. Each year they offer funding to a range of charities, read all about it here!

So, there's NO DOUBT that both me & T will be rocking the Charley 5.0 on 1st October! Charley 5.0 is our fave denim brand and thanks to the Angels, we have a lot to choose from! I think I'll be going for the Charley 5.0 3 Way Zip Denim Leggings, $156 from Shopbop, and I have a feeling T might head the same way!


OR, I might get the AMAZING Charley 5.0 Baby Snap Denim Leggings, £138 from Shopbop, out to play. Either way, I'll be making colleagues JEALZ!!


It would also be the shizz if the Charley 5.0 The Shirt, $88 from Revolve, that I am waiting for in the mail comes before Jeans For Genes Day, then I could double up on the Charley denim!


We're not the only ones excited by Jeans For Genes Day, cool London boutique, Donna Ida, are running a denim drive in aid of JFG ! If you have any old or unwanted jeans you can bring them into any Donna Ida store and they will trade them for a £20 voucher off your next pair from them! Your old jeans will then be styled and sold at Donna Ida's concession in Lily Allen’s new store ‘Lucy in Disguise’ with 50% of the proceeds going to Jeans for Genes! Click here for more details :)

So if I had a £20 Donna Ida voucher to put towards a new pair of jeans, what would I choose.....

J Brand Houlihan in Vintage Navy, £245 at Donna Ida.


Mih jeans Vienna Two Tone, £145 at Donna Ida.


Superfine Super Swirl Black, £360 at Donna Ida.


They're all SO hot! Donna Ida stocks a ridiculous amount of denim hotness, plus tops and accessories and some great sales too! It's one of our fave boutiques, you can follow them on Twitter and Facebook for updates on everything denim! :)

Are you doing anything for Jeans For Genes this year? Let us, and them, know!

All images credited as linked to Shopbop, Revolve and Donna Ida.

J - Rollin' in my 5.0 - finally in the office!

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